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Central to everything…

is a well conceived, perfectly positioned brand. Remaining relevant, differentiated, and authentic is key to the survival of any company. By managing your identity, you can gain control of how your company is noticed and classified in the eyes of potential customers. Together with our clients we have worked over the years to create memorable brand identities that are compelling, distinct and relevant, that work across different mediums, that evoke ideas and emotions, and most importantly, brands that stand out in their markets.

 

pallet client logo large gray1
olive tweed logo concepts

Just a few of the brands we’ve helped build…

 and clients who know the power of a well-positioned identity.

client logos corporate
scrubco iphone1

 

 

 


 

 

WHETHER YOU ARE LAUNCHING A NEW BRAND, WOULD LIKE TO EXPAND INTO NEW MARKETS, OR WANT TO REVITALIZE AN EXISTING BRAND, WE WILL CAPTURE YOUR COMPANIES ESSENCE AND CREATE A BRAND IDENTITY THAT WILL POSITION YOUR COMPANY WITH CHARACTER AND DISTINCT STYLE.

 

 

 INDUSTRY & COMPETITIVE ANALYSIS

   BRAND PLANNING & POSITIONING

   BRAND REPOSITIONING / REFRESH

   NAMING EXERCISE / COPYRIGHT & TRADEMARK

   BENCHMARKING & BRIEFING

   MARK & TYPE STUDY

   MULTI-ROUND DESIGN

   BRAND COLOR PALETTE  DESIGN 

   PANTONE COLOR MECHANICALS

   BRAND FORMATS & MECHANICALS 

   BRAND & STYLE GUIDES

   BRAND ASSET MGMT

 

 

 

 

 

 

 

 

 

 

 

 

 

 

 

 

the brands we’ve helped redefine…

 and the clients who continue to grow.

prior to rebrand...

from startup, to rebrand, to inc 500.

read

before rebrand...

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“When putting together our new restaurant concept, branding, photography and website design were very important to us.  Eric was organized and delivered all that we asked for on time and within budget.  His ability to listen to our ideas and concept, then return those to us on paper, in photos, and in a website was truly remarkable and better than we imagined.  He combined creativity with function and design which resulted in an amazing product.  Eric is an exceptional guy and we thoroughly enjoyed working with him.”

 

Drew Eastman, Owner – Pallet Bistro

 

 

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